Lash Primer | DB Cosmetics
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Lash Primer Hero Review | DB Cosmetics
Lash Primer | DB Cosmetics
Lash Primer
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Lash Primer

This lash primer builds length and volume while extending the wear of your mascara.
Regular price $17.99
Size: 12mL

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Benefits
Details

Enhance your beauty routine with the Lash Primer, the essential first step for longer, fuller-looking lashes. If you want more from your mascara, this innovative lash primer builds visible length and volume while supporting lash health with a nourishing, conditioning formula.

Infused with antioxidant-rich Green Tea and Coenzyme Q10, this high-performance cosmetic helps protect and strengthen lashes as it preps them for mascara application. The lightweight formula grips each lash from root to tip, creating a smooth base that extends mascara wear and boosts intensity without clumping or flaking. The result? Thicker, bolder lashes that last all day.

Crafted with high-quality ingredients and ethically sourced components, Lash Primer is 100% Certified Vegan and Certified Cruelty-Free, reflecting DB Cosmetics' commitment to conscious beauty and wellness. It's suitable for everyday use and can even double as an overnight conditioning treatment to help nourish and repair lashes while you sleep.

A true hero in any skincare and beauty routine, this staff favourite delivers professional results at an accessible price point. Whether you're creating a natural daytime look or dramatic evening glam, DB Cosmetics Lash Primer ensures your lashes look maximised, healthy, and beautifully defined every time.

Ingredients

Water, Polyvinylpyrrolidone, Polyisobutene, Paraffin, Copernicia Cerifera (Carnauba) Wax, 1.3 Butylene Glycol, Stearic Acid, Acrylates Copolymer, Microcrystalline Wax, Ethylhexyl Palmitate. Triethanolamine, Synthetic Beeswax, Propylene Glycol, Silica, Candelilla Wax, Phenoxyethanol, Cyclomethicone, Sorbitan Caprylate, Caprylyl Glycol, Benzyl Alcohol, Bht, Papaya Enzyme Compound, Hydroxylated Lecithin, Disodium Edta, Retinol (Vitamin A), Panthenol, Tocopheryl Acetate, Vitamin C (Ascorbic Acid), Q10 (Ubiquinone), Peptide Infusion, Camellia Sinensis Leaf Extract.

How to Use

1. Zig-zag primer brush from base of lash line, working your way up to the ends of lashes.
2. Follow with your favourite DB mascara.

Shipping & Returns

Standard Shipping - within New Zealand

  • NZD $14.99 (approximately 5-10 business days)
  • FREE Shipping, if your order is over $80 - After discounts

For more information about Shipping & Delivery, click here

Money Back Guarantee

We have a Money Back Guarantee if you are not satisfied with any item purchased from our website. For further details, please review our Returns & Refund Policy or contact us.

Our superstar ingredients

  • Vitamin E

    Vitamin E moisturises like a boss, and leaves skin healthy and glowing.

  • Vitamin C

    Vitamin C brightens, firms and fights free radicals.

  • Vitamin A

    Stimulates collagen production, promoting firmer and smoother skin.

Overall rating: 4.716418 / 5 from 67 reviews.

AI Generated Review Summary

Lash Primer enhances lash length, volume, and health, extending mascara wear. It is a favorite among staff at Designer Brands and can be used as an overnight treatment for lash nourishment and repair.

Summary topics

  • Lash Length and Volume: 27%

Review topics: ["results","look","base","price","buy","use","primer","lashes","mascara","eyelashes","stars","clumping"].

Review highlights

  • "It really coats your lashes and mascara goes over it beautifully :heart_eyes:" — Sharon B.
  • "DB Cosmetics has great value products and this lash primer is another winner with me." — Susette O.
  • "It goes on easily with its well designed brush, dries quickly and certainly enhances the mascara." — Melanie

Reviews

Amazing with mascara

"Literally my staple mascara. The product I go to purchase repeatedly. It keeps my lashes strong and healthy after applying mascara, so when I take the mascara off there's no lash fallout"

— Glambysanaa (5/5)

My Daily Go To

"One swipe of this before my mascara and my lashes feel and look amazing. Well worth the extra step in my routine - mere seconds to add so much to my look."

— Audra (5/5)

good stuff

"Great - makes eye lashes look glamerous!"

— Robbi A. (5/5)

Great primer

"Primer goes on easy and does its job. Best bit, it’s affordable. Will buy again."

— Fiona B. (5/5)

Not bad

"Primer will take a bit of getting used to, it is spiked as the other products I purchased"

— Samantha H. (3/5)

I love this lash primer,

"I love this lash primer, it the best! It really coats your lashes and mascara goes over it beautifully 😍"

— Sharon B. (5/5)

Was not expecting this to

"Was not expecting this to be so good. Really wow lashes and I love the fact that it’s also good for your lashes. Will definitely be repurchasing and thoroughly recommend. Just wish this was available in NZ direct."

— MaryAnne W. (5/5)

10/10 a godsend!

"Thank god finally something that keeps mascara from sweating off me giving me panda eyes! Unable to wear mascara for 5 years due to extreme menopausal hot flushes. Just make sure primer fully dry before applying mascara. 10/10"

— Kirrily S. (5/5)

Great buy

"This primet makes my lashes feel long, strong, and healthy. I highly recommend it!ighly recommend it!"

— Renske G. (5/5)

Great product. Always have one

"Great product. Always have one of these in my makeup bag"

— Susan M. (5/5)

Q&A

Frequently Asked Questions

How do I use the Lash Primer?

Apply Lash Primer to clean, dry lashes from root to tip before mascara. Allow it to become slightly tacky, then apply your favourite mascara on top. For intensive care, use it alone as an overnight treatment to help nourish and support lash wellness.

Can Lash Primer be used without mascara?

Yes. While it's designed to enhance mascara performance, the conditioning formula can be worn alone as a natural lash treatment or used overnight to help strengthen and nourish lashes.

How should I store this product?

Store your Lash Primer in a cool, dry place away from direct sunlight. Ensure the cap is tightly closed after each use to maintain formula freshness and performance.

Is DB Cosmetics Lash Primer cruelty-free and vegan?

Yes. This product is 100% Certified Vegan and Certified Cruelty-Free, made with ethically sourced, high-quality ingredients aligned with conscious beauty standards.

What is your returns policy?

If you’re not completely satisfied, we offer a 14-day returns window from the date of purchase. Items must be unused, in their original sealed packaging, and accompanied by proof of purchase.

To begin a return, please contact us via our customer service team.

We also offer a Love DB or It’s Free (Money Back Guarantee). If your product doesn’t meet your expectations, you can request a refund (terms apply, including eligibility criteria and exclusions).

For full details, including eligibility, exclusions, and how to lodge a return, please refer to our Returns & Refund Policy.