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The Beauty Hub

How to make your makeup last all day in 6 easy steps

Long lasting makeup

As makeup enthusiasts, most of us cherish the time we spend in front of the mirror creating our makeup look for the day. Whether you take 5 minutes or 15 to get ready, there’s no denying that applying your makeup everyday is a soothing ritual that helps you prepare for the day ahead. For this reason, it’s super frustrating when you put hard work into crafting the perfect makeup look, only to have it slide off a few hours later. 

Luckily, there are a few things you can do to help your makeup stay put all day. Whether you’re battling oily skin, humid weather, or heavy duty heating or AC at home or in the office, we’ve got you covered. Read on to discover how to make your makeup last all day in 6 easy steps.


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1. Prep your skin with a primer


Think of primer as a barrier between your skincare and makeup. It locks in your moisturiser so your foundation, tinted moisturiser, or BB cream doesn’t sink into your skin and disappear. Plus, a good primer evens out skin tone, blurs imperfections, and reduces the appearance of pores and fine lines. For these reasons, it’s undoubtedly our number one top tip for long-lasting makeup.

Unsure of which makeup primer is best? Our Gold Elixir Priming Potion is packed with Hyaluronic Acid and Vitamin C to hydrate and brighten the skin. Its gel formula glides onto the skin and ensures your makeup stays put all day, making it one of the best natural primers out there. As a bonus, it’s infused with real gold flecks for a radiant finish.


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2. Reach for a longwearing foundation


The name says it all. Longwearing foundations won’t budge, crease, or slip, even if you’re racing around or spending time in the sun. The best formulas are lightweight and feel barely-there, meaning you don’t have to sacrifice comfort for staying power. Since they’re designed to sit on your face from day to night, it’s important to look for a longwearing foundation that will deliver a hit of nutrients to your skin. 

Ideal for all skin types, our Longwear Foundation offers full coverage that lasts for up to 24 hours. It contains Aloe Vera, peptides and Vitamins C and E to smooth the skin’s texture and give it that glow, and SPF15 to shield your skin from harsh UVA and UVB rays. What more could you ask for?


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3. Press on a powder


Once you’ve applied your liquid foundation, seal it in with a dusting of translucent powder. This will help your makeup to last longer, and is a great way to blot any shine that pops up throughout the day, like on your T-zone. 

If you find your undereye concealer is clocking out early (we’ve all been there), try setting it with a gentle sweep of powder. The Hydra Set Translucent Setting Powder prevents your concealer from creasing, and works to keep dark circles at bay so you can fake a full night’s sleep.

Dealing with excess shine? One of our top handbag heroes, the Ready Set Translucent Setting Powder, mops up excess oil and leaves you with flawless-looking foundation. Our best setting powder also contains Hyaluronic Acid to deeply hydrate the skin, alongside Green Tea to combat the bacteria that causes breakouts.


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4. Set it and forget it


Just like you’d spritz your hairdo with hairspray as a finishing touch, a setting spray locks in your makeup so it looks the same as it did when you left the house. In other words, a setting spray prevents you from having to touch up your makeup throughout the day (or night), making it ideal for oily skin types and those who like to go straight from the office to happy hour.

If you love a little shimmer, try finishing off your makeup with a spritz of our Mist Me Setting Spray in White Gold. It invigorates the skin and extends the wear time of your makeup while adding a little lustre to your look. 

Skin crying out for hydration? Try our Mist Me Setting Spray in Rosewater instead. The best setting spray for dry skin, it’s full of Hyaluronic Acid, Cucumber juice and Q10 to hydrate your skin and give it a healthy glow.


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5. Ace your eyeshadow base


Love playing around with eye makeup? We feel that. We’ll let you in on a little secret: Applying concealer as an eyeshadow base will make sure your eye makeup lasts all night. It’ll also make the pigments in your eyeshadows really pop! Before you start applying that smokey or neutral eye, “prime” your eyelid with a concealer. 

Our Master Illusion High Coverage Concealer does more than hide a late night. It also prevents your eyeshadow from caking or creasing, and makes it look even brighter with the help of Shea Butter, peptides, and Vitamins C and E.


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6. Lock in your lip colour


Whether it’s a bold hue or a beautiful neutral, lipstick has the power to boost your look and your mood. Still, a lot of people skip the lippy because they feel like they need to reapply it every time they sip a drink or eat a snack. Not anymore! 

The key to longwearing lipstick is sandwiching the colour. 

First up, frame your lips with a lip liner, paying special attention to your cupid’s bow and the corners of your lips. Then, swipe on a long stay lipstick or lip stain, and add another layer or two until the colour has the intensity you want. Finish with another coat of lip liner to guarantee your lipstick stays put through coffee, kisses, and whatever the day throws at you.

Better yet, gone are the days of lip pencils and lipsticks that tug and drag on the lips. Our Pigment Pout Longwear Lip Liner glides on effortlessly thanks to a creamy formula that’s infused with Q10 to plump your pout while prepping it for lipstick.

Plus, it makes the perfect base for our newly relaunched Bold Longwear Lipstick, which is available in a range of rich, intense colours. The best long-lasting non-drying lipstick, it glides onto the lips comfortably, and won’t budge even after eating and drinking. 

Top Tip: Prefer a lip stain? Try the Lip Lock Longwear Lip Stain (which also doubles as a blush!). 


Stock up on the best longwearing makeup

Applying makeup requires a lot of skill and effort, so it’s only natural to want to make your hard work last. Here’s where the above 6 tips come into play. From primers to setting sprays and using concealer instead of eyeshadow primers, our handy hints can help your makeup last for longer today.

Ready to put your newfound knowledge to use? Shop our longwearing makeup now for a free gift with every order of 3 products or more!